Posts Tagged ‘Green Awareness’

How “Green” Jobs Can Make “Greener” Americans

Wednesday, November 4th, 2009

If you work for Microsoft, odds are, “you’re a PC.”  If you work in clothing retail, odds are you, you’ve evolved into somewhat of a “fashionista.”  The truth is, a job you work for 10, 20, or 40+ hours a week can have a huge impact on your lifestyle.  And, this is no different with “green” jobs.

We essentially live by the principles and products of the industry we work in.  We all have that friend that works for a cell phone carrier like T-Mobile, and despite what you say about your carrier, they defend theirs at all times.  We learn about our industry, gain knowledge about developments in our industry, and interact with other people in our company and industry.

SolarDudeSo, with millions of new green jobs projected to hit the market in the coming years, we should see a large percentage of this new wave of employed Americans become more eco-friendly in their daily lives.  From the ground up; from renewable energy jobs to organic food production jobs, employees will gain knowledge through their corporate families and their products and services.  Why should it be any different?  Those that “go green” feel better about themselves anyway, so combining this positive, “good deed” feeling with the impact from working in a clean-tech job will make Americans in “green” jobs, greener in their own lives, too.

I have become much more eco-conscious throughout the two years of planning and implementing Green Crawler.  I recycle more, use my electronics efficiently, conserve water, and most importantly, I reach out to my friends and acquaintances, preaching to them about what they can do to be more green…and really, how easy it is.  The company started as an idea.  One that could help everyone be more “green.”  But with time, as I worked more hours on this project, I have become an evolving “greenie.”  This same effect should happen with anyone that starts a career in the “eco” industry.

A green building contractor, solar panel designer, organic farmer and photovoltaic installer will all be somewhat partial to “greener” choices in their daily lives.  Even low-income workers can become more eco -friendly through this large wave of green jobs.  “Green job” training programs teach low-income workers the skills necessary to join the emerging clean-tech, sustainable economy: energy-efficiency retrofitting, wind turbine maintenance, brownfield remediation, etc.  Think being “green” is a high-income thing?  Well, think again.

Green jobs will help us shift our infrastructure.  There is no question.  But in addition, the people that take these jobs, from the wind turbine maintainer to the green building contractor will be more green.  Maybe not all of the 5-million people moving into these jobs, but even just half of those green workers would make a substantial contribution in our quest for a clean, sustainable economy.

How There Is A “Greener” Choice in Everything We Do

Monday, October 26th, 2009

Right. Not everyone can afford to completely revamp their lifestyle with a new hybrid or LEED-certified home, but through every choice we make on a daily basis, we can make a difference. Yes, we’ve all heard the statistics…millions of plastic bottles and bags dumped into our landfills and oceans, unfathomable amounts of oil being consumed per second, rain-forests being wiped clean, etc. Yet, at the end of the day, we just don’t care. Why? The convenience in not changing our daily routines? The expensive notion associated with “green” products? The unavailability of these alternatives? The government’s inability to put its foot down? Corporations doing the bare minimum to provide eco-friendly services? Well, if this were a multiple choice test, “all of the above” would be a sufficient answer.

When it comes down to it, we can all make excuses. Blaming the government is always fun. Getting after corporations for over-packaging their products…fun, too. But in reality, there is a “greener” approach to every decision we make throughout the day, and a lot of them can be accomplished without the hindrance of others.

Do you really need 6 packets when you're only going to use 3?

Do you really need 6 packets when you're only going to use 3?

For example, how many times have you gone through a drive thru on the way home, asked for ketchup while you knowingly had a bottle of it at home.  This is an example of something that doesn’t even cross our mind, yet is a simple choice. Like the D.A.R.E. program, (more…)

The Best “Green” Bumper Stickers I’ve Seen

Wednesday, August 26th, 2009

While the term” “green” bumper sticker seems oxymoronic, these bumper stickers have caught my eye as some of the more clever, witty bumper stickers that strive to get the eco-message across.

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It’s All “Goode”: ABC’s latest series mocks the “green” life.

Friday, May 29th, 2009
The Goode Family

The Goode Family

Mike Judge has a new animated show on his hands.  Who?  If you are familiar with King of the Hill or Beavis and Butthead, you are familiar with Mr. Judge.  He created them.

With that said, I would like to introduce you to ‘The Goode Family’.  Mike Judge and the people behind those two hit shows have created a new series on ABC, about an obsessively “green” family who live an obsessively politically correct lifestyle. The reason their last name is Goode?  (more…)

The EcoMap: Spying on your neighbor’s carbon footprint has never been so easy

Monday, May 18th, 2009

We’ve often thought about how different states and countries compare when talking about carbon emission, but never how different districts in one given city compare.  In the continued effort for San Francisco to stay ahead of the green curve, as well as the technology curve, San Francisco is launching the EcoMap, available to the general public on May 21st.  The EcoMap gives San Franciscans the ability to see the collective results of their individual footprint, but also offers the ability to see how each district and zip code compare to one another.

Urban EcoMap Visual Preview from Urban EcoMap on Vimeo.

The great thing about this tool?  Incentive.  The EcoMap gives people incentive to improve their contributions to “greening” their respective areas, as they compete with other areas to have the lowest emissions (you can literally spy on your neighbor’s carbon footprint), as they progress toward meeting greenhouse gas reduction goals.  And if people are unaware of the ways to green their lives, EcoMap also gives useful, locally available tools and resources for anyone wishing to reduce their carbon footprint.

San Francisco is the first city worldwide to introduce this urban EcoMap, and hopefully, later on, more cities will adopt this tool.  Cities are the world’s major source of greenhouse gas emissions, creating 80 percent of global carbon emissions.  With the EcoMap, people can see, firsthand, how to reduce their personal footprints and how their cities are doing to reverse this energy-consuming trend.

No surprise…the West has the most interest in hybrid vehicles

Thursday, May 14th, 2009

The West has been notorious for being ahead of the curve in the eco-movement.  You don’t have to go very far to see the evidence.  Just see the detailed interactive map of U.S. CO2 emissions that I posted nearly a year ago on this very Blog.  The West is home to the largest solar company in First Solar, one of the most hip and popular cleaning product lines in Method, and in numerous publications, Portland, Seattle and San Francisco are consistently at the top of the list of greenest cities.

So, in the latest Cars.com list of greenest cities in the country, would you expect a different result?  If you said “no,” you are right.  Cars.com measured the interest each locality expresses in hybrid vehicles.  They built the list by evaluating the number of searches for hybrid vehicles as a percentage of overall car searches in each market, and then ranked them (click on each marker to see the city and the rank).


View Hybrid Interested Cities in a larger map

Like year’s past, West Coast shoppers and, more specifically, shoppers in the Pacific Northwest showed the greatest interest in hybrid vehicles, from the gas-sipping Toyota Prius to the high-end Lexus RX hybrid sport-utility vehicle.  8 of the top 10 cities on the list are in Oregon, California or Washington, whereas cities in the South lag behind most major cities in the country. 7 of the bottom 10 cities are in Mississippi, Texas or Louisiana.

An interesting note is that college towns rank high on the list for their interest in hybrid vehicles. Among the top 15 cities on the hybrid interest list are a group of smaller cities with large state universities.  Charlottesville, VA is home to the University of Virginia, Gainesville, FL is home to the University of Florida, and Madison, WI is home to the University of Wisconsin. Another interesting note is the time period in which this search data was collected…winter vs. summer, or over the course of a whole year, taking into account the 12-month fluctuation in gas prices.

Here is the complete Cars.com Green Cities Index:

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NBC hosts “Green Week”

Tuesday, November 6th, 2007

Starting on November 4th, NBC will be hosting “green week,” a green awareness week on nbc.com and on the NBC television network. NBC.com has a full list of programs on NBC that will be featuring green awareness this week. The Today Show will be broadcasted live from Antarctica, the Arctic and the Equator and the Real Housewives of Orange County will demonstrate how to live with less bling and more green. Television shows Heroes, the Biggest Loser and Chuck will all incorporate environmental issues into their plots, and for the winning contestant on this week’s show of the Biggest Loser, a Ford Escape Hybrid will be awarded. Other shows like the Tonight Show with Jay Leno will be showing how bio-cleaners for your car can lead to a cleaner planet, and Days of our Lives will be featuring a guide on creating a “green” wedding. NBC.com is also featuring many guides on how to be “green” and it also lists many green websites for more resources. Green Crawler is not yet featured, but as we add more products (with the help of ALL green merchants and consumers), we will be a household name and resource in this green revolution.

Want ideas on how to go green? Visit National Geographic’s Green Guide for their “Tip of the Week”

Monday, July 23rd, 2007

Shopping for a new dryer, looking for a hotel, or just watering your lawn? National Geographic’s Green Guide features tips on how to do these tasks in a more eco-friendly manner. This is a great site for everyone! You can be remodeling your home to be more “green” or just trying to do everyday tasks in a more environmentally efficient way…it gives tips on everything! Check it out!